Stronger Connections Begin Here

QNA is a collaborative team of researchers, business strategists, communications professionals and project managers. Our expertise is rooted in our diverse backgrounds, years of experience and endless curiosity.

This unique model, which brings together experts from a wide range of disciplines, allows us to develop programs that are strongly aligned to your organization’s strategies, and more robust in their conclusions.

Core Team

QNA’s expertise comes from a variety of backgrounds and a breadth of experience across multiple industries.

QNA is seeking a Market Research Manager. LEARN MORE

QNA is seeking a Research Analyst. LEARN MORE

Michael McGuire

Michael McGuire

President & CEO

Michael has 17 years of experience in strategy, insights, brand development and marketing communications. He has built success for QNA - and our sister agency, 88 Brand Partners – through his commitment to tailored solutions and a unified strategic approach.

Tamara Oshaughnessy

Tamara O'Shaughnessy

Managing Director, Research

Tamara has nearly 20 years of experience in designing and conducting research with a broad range of consumers and professional audiences. She is a RIVA-trained moderator who has conducted more than 1,000 individual interviews and focus groups in her career.

Brian Crowley

Brian Crowley

Managing Director, Insights

Brian has 20 years of experience leading strategic efforts for clients across multiple industries, harnessing the potential of audience insights to impact their organizations. He applies a holistic approach in translating insights into strategies, and strategies into communications.


Carrie Merritt

Carrie Merritt

Senior Research Strategist

Carrie possesses 17 years of experience working within organizations, guiding market research efforts and brand development implementation. She also serves as advisor for Northwestern University’s Market Research & Analytics experiential learning course.

Tim Shanley

Tim Shanley

Project Manager

With over 14 years of experience, Tim leads QNA’s internal workflow management, reporting deployment and client service efforts, establishing a consistent and cohesive experience for QNA clients.

Linda Elinoff

Linda Elinoff


Linda is responsible for all business and financial support for QNA and 88 Brand Partners. She brings 30 years of experience in managing finances and operations for organizations.

Are you ready to begin the conversation?

Contact us today if you’d like to learn about our impactful approach to market research.

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